How to Make a Treasury on Etsy

One of the rules of our team is to make a team treasury once a month. Leisa from Can Do Stitching is our top treasury maker! You can be, too. If not knowing how to make a treasury is holding you back, here is a five-step tutorial to help you. (Click on photos for a larger view.)

How to Make a Treasury

1. Sign into Etsy. Scroll down the home page to "More Ways to Shop" on the left sidebar and click "Treasury."

2. On the right, under "Curator Tools," click "Create a List."

The draft page looks like this:

3. Open a new window or tab and find items you want to put in your treasury. Once you find something, copy the url. Do this by right clicking the title under the item's photo and then clicking "Copy shortcut" (or "Copy link location"),

or you can click on the item, right click the url at the top of the page, and then choose "Copy."

4. Paste the url into a box where it says "Listing URL" by right clicking and choosing "Paste." Then click "ok" and the item will appear.

5. Repeat steps 3 & 4 until the treasury is complete. Rearrange the order of the listings by dragging the boxes around. Remove an item by hovering over the top of the box and clicking "remove." Make sure you have included a title, description, privacy settings, and tags (add "lds team"). Remember to feature at least 4 team members. You can feature sellers from other teams as well if they allow it. For our team, make sure all items meet LDS standards. When you are done, hit "Save" at the bottom.

For even easier treasury making, check out shmetsy.com, which allows you to click on an icon next to an item to send it to the treasury instead of copying and pasting, to save a draft to finish later, and to send a mass message to all the featured shops.

After You Make a Treasury

Your published treasury will look like this:

The curator is you, the person who made the treasury. Stats will show you how many views, listing clicks, and admirers the treasury received. There are buttons to share the treasury on Facebook and Twitter. You can also edit or delete your treasury.

Post the treasury in our team's discussion thread by copying and pasting the url as explained in steps 3 & 4. The treasury will also show in the activity feed of those who follow you and of those who are featured in the treasury.

People can comment on the treasury. Those who are featured will have a yellow "featured" box under their photo, allowing you to see which sellers appreciate treasuries they're featured in so you can keep featuring them instead of those who are not supportive. Sending sellers a message that they are featured is helpful in gaining support.

To access other treasuries you've made or make new ones, go to the right on the treasury you just made and look under "Curator tools". To make a new treasury, click "Create List." To see your treasuries, click "Your Treasury Lists."

You can also click on your name at the top of any Etsy page and see your treasuries on your profile if you have it set to show them.

If you have not and would like to, click "Edit Profile" on the right of your profile page. On the bottom of the settings page under "Include on Your Profile" choose "Treasury lists" and hit "Save." Now they will show up on your profile!

I hope this tutorial was clear and helpful. Leave a comment if you have any more questions. I hope to see more team treasuries now!

Etsy Talk: Cross Linking

Sal from Simply Sal Boutique will be writing on our blog on Fridays. Here is her first post:

I'm so excited! With some help from the friendly people on the Etsy Business Topics Team, I figured out how to cross link my listings and shop home page, and what a difference it makes in getting views from Google.

I know all you Etsy alumni probably know how to do this, but for all us beginners I thought I'd just explain how to do it:

 

1. Decide what other listings you would like to link to your item.
2. Copy and paste their links into your item's listing.

It's that easy-- just copy and paste! I also put a link to my shop home page to make navigation easier.

I did some test Google searches after cross-linking my listings and came up on some search terms that it didn't used to. I had heard of doing this, but never understood the point. Wow-- it makes such a difference. :)

Best Wishes!

Sincerely,
Sal

Get "My Etsy" on Your Facebook Page

This article I wrote is very helpful, but I've realized that some of you have found a hurdle that you can't jump!

"My Etsy" is an application that you can add to your Facebook Page and can be very nice - unless you can't get it to work!  I've found that some people have Secure Browsing enabled in their privacy settings, and that setting doesn't allow My Etsy to connect.  Here's how to navigate the maze of Facebook and get My Etsy onto your page! (click on any image to enlarge!)

Log into your Facebook account.

In the upper right hand corner there is a little arrow facing down (same place that gives you the menu with the Log Out option). Click on the arrow, click on Privacy Settings.

Scroll down to Apps and Websites and click on Edit Settings. In the Apps You Use section click on Edit Settings.

 

In the menu on the left, click on Security.

Check your Secure Browsing - if it's enabled My Etsy won't work. Click Edit.

You'll have to disable it (I think you can re-enable it after you've added My Etsy. It just doesn't want to add it while it's enabled!).  Un-check "Browse Facebook using secure connection (https) when possible" and click Save Changes.  It will now say that Secure browsing is disabled. 

  

From here, you can type in My Etsy in the search bar. The app will be a selection. Click it.

 

Click Add To My Page.

 

If you are an admin on multiple pages, you'll need to choose which one. Click Add My Etsy.

 

It will then take you to the Wall of your Page. Click on My Etsy in the menu on the left.

 

You will need to enter in your Etsy username.Click Submit.

 

Decide if you want to show your favorites or just your own shop.  I did just my own shop for my page.  Click Create My Etsy Tab.

 

It's ready to go!  To see it, click on the My Etsy tab in the menu on the left!

Any other questions or problems?  Mention them in the comments and I'll see what answers I can find!

How to Manage an Effective FACEBOOK Page

As I’m sure you’ve noticed, just about every business has a Facebook Page.  Businesses don’t have a page just because it’s the popular thing to do; it’s a way of getting into the world of your potential customers.  A Facebook Page centralizes quick links to your main website and contact info, it showcases desired photos, and can even connect customers who can share personal stories of success with your product.  Best of all – it’s free!
All you need is a little bit of time to set up the page and then spend a few minutes a few times a week to check how things are going.

Facebook Page Set-Up

If you want a Facebook Page, but don’t have one yet, here is a great link specifically for Etsy Sellers.  Be sure to set up your “MyEtsy” section.  Here’s what mine looks like:

Click Image to Enlarge

The MyEtsy application shows your banner with your shop items.  If they click on an item, it will take them directly to the item’s listing in your shop at Etsy.  Also, if a page visitor clicks on “Share,” then their Facebook post will include a link to the same item’s listing at Etsy.  Handy, don’t you think?
When you have at least 25 fans, you can get a shortened link address.  This makes it much easier to share your site address.  When logged into Facebook, go to http://www.facebook.com/username.  Select the Page that you are giving a username.  If you click “Check Availability,” it will automatically assume you want it if it’s available, so be sure to pick something you like and can easily remember.

Regular Check-Ups

Now you’ve got a page. 
Here are some tips of what to post and how to encourage visits and comments on your page.

• Post Lots of Links
• Etsy Treasuries (featuring you, one’s you like, some you’ve made, etc.)
• Blog posts (if you keep a blog, this is a great way to announce that you’ve posted something new!)
• Blog features (include links when other blogs are featuring your shop)
• New Items in your shop
• New shops (promote friends, family and fellow-sellers!) – tag their Facebook Page in your post by using the “@” symbol just before their page name

Click Image to Enlarge

• Showcase “1000 Words” (Photos) – Pictures are a great way to get people to look!  For most people, it seems to be easier to process photos than reading words.
• New items
• New logos
• Current Items (sometimes posting a photo of an item that’s been sitting in the shop can give it new activity.  Better yet, post a new photo of the same item)
• Plans – sometimes you can spark interest by sharing a photo (just give them a hint, not the whole plan!) of something you’ve got in the works

Click Image to Enlarge

• Be a Person, Be Personable
• Respond to comments left on your page in a timely manner. 
• To quickly check if anyone has made a comment, click on “Notifications” in the menu on the right side of the page. 
• If there is anything new, there will be a number (how many notifications you have waiting) that will be floating at the end of the word “Notifications”
• Be friendly
• The Etsy world gives us a unique opportunity to give personalized customer service even to people across the world
• Show that you care about them as a person as well as a potential customer
• Share Success
• Ask select customers if they wouldn’t mind taking a photo of the item they purchased from you and linking it to your page.
• They can also share by uploading a photo to your page

Click Image to Enlarge

Those are the three main things that I do to keep my page engaging.  I’d love to get more ideas!  If you do something on your Facebook Page that works, please leave a comment and share with our readers!

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www.annavirginiafashion.com

www.facebook.com/annavirginia

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