Doing Good While Doing Marketing

Teaming up with a non-profit organization is one way to attract the attention of potential customers, but is often not considered something small businesses do. Many of us are barely selling 10 items a month; however, with a little word of mouth, that can definitely change by deciding to bless a non-profit with a percentage of your net income.

One idea is that you could do a benefit by yourself, or join up with some of our team members and blast the word on all the social media sites, as well as in your community. A lot of papers, such as the Penny Saver will advertise for free, if you are doing a benefit. The way I saw one person do it is he said he was trying to raise money to buy computers for a children's school in Ecuador by selling hard copies of his book. People had the option to download the book for free, as well as choose to donate money to the non-profit without buying anything. I think he raised close to $100,000 for the non-profit and made close to a million on his hard copies of the book in over a period of 12 weeks.

Many of us are not equipped to make something that big go forward; however, that doesn't matter because just being able to bring attention to a chosen organization as your goal to support them will start the ball rolling to increase your business because most of us want to do good when we spend money for the things we like.

A few weeks ago I called a person about advertising in her magazine and as we got to talking she brought up an auction she was part of for a non-profit and asked me to put together a course for them to auction off. She said that she would love to share what my business was about and that she felt my course would be something of value to benefit not only the organization, but also the people who heard about it. I never thought about providing a specific item for donation for the benefit of an auction, but I share it with you so that maybe you too can find ways to do the same.

These are just some ideas to consider as you seek to bring income into your home from your Etsy store.

Happy marketing, everyone!
Linda from www.ruoiled.com

Spiritual Thought: Charity is the Pure Love of Christ

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During this Valentine's season, take a moment to think about what Love really is. It is more than paper hearts (though they are nice too!) To me, Love and Charity are the same thing. I hope you enjoy this thought about Charity and have a great next few days.

"Charity is “the pure love of Christ,” or “everlasting love” (Moroni 7:47; 8:17). The prophet Mormon taught: “Charity suffereth long, and is kind, and envieth not, and is not puffed up, seeketh not her own, is not easily provoked, thinketh no evil, and rejoiceth not in iniquity but rejoiceth in the truth, beareth all things, believeth all things, hopeth all things, endureth all things” (Moroni 7:45; see also 1 Corinthians 13:4-7).

Jesus Christ is the perfect example of charity. In His mortal ministry, He always “went about doing good,” teaching the gospel and showing tender compassion for the poor, afflicted, and distressed (see Matthew 4:23; Mark 6:6; Acts 10:38). His crowning expression of charity was His infinite Atonement. He said, “Greater love hath no man than this, that a man lay down his life for his friends” (John 15:13). This was the greatest act of long-suffering, kindness, and selflessness that we will ever know.

The Savior wants all people to receive His love and to share it with others. He declared to His disciples: “A new commandment I give unto you, That ye love one another; as I have loved you, that ye also love one another. By this shall all men know that ye are my disciples, if ye have love one to another” (John 13:34-35). In relationships with family members and others, followers of Christ look to the Savior as their example and strive to love as He loves, with unfailing compassion, patience, and mercy. "

Thought from www.lds.org study topic of "Charity."